6 ways Payment Links can help you process online payments faster

If there’s one way to encourage your customers to pay quicker, it’s to provide them with a hassle-free way to pay you. By sending them a Payment Links, you’ll be doing just that.

Our Payment Links are an easy, seamless way to collect payments from your customers. You don’t need to be an expert web developer to use them – all you need to do is copy and paste; it’s that simple!

So what is a Payment Link? It’s a link you send to customers when you want them to pay you. When customers click your Payment Link, they’re taken to a secure payment screen where they’ll instantly be able to make a payment. Since Payment Links work on mobile and desktop, your customers can pay from whatever device they’re using when they receive your link.

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Not only are Payment Links easy to use for you and your customers, but they can help you streamline your payment process. Here are six ways how:

1. Payment Links offer your customers three ways to pay

When it comes to payment methods, most consumers have a favourite. While some consumers prefer to pay by card, others prefer to pay using Instant EFT. 

With a Payment Link, customers can pay using:

1. Their SnapScan app,
2. their bank cards, or
3. via Instant EFT.

Pizza franchise Butler’s Pizza sends a Payment Link to their customers after they’ve placed their order. Those without the SnapScan app can pay by entering their bank card information or logging in to their bank account directly from your Payment Link. It’s an easy, hassle-free way for customers to pay for their orders.

It also means that the Butler’s delivery team doesn’t need to worry about handling cash or dealing with fussy card machines when they drop off their customers’ orders. 

Bonus: Our Pay with card feature accepts all Mastercard, Visa and Diner’s Club cards, which means you can also accept payments from international customers. 

2. You can accept payments online without a website

Setting up an online business has never been easier, thanks to social media platforms like Instagram, Facebook and WhatsApp. Direct messages allow customers to place an order with you in just a few steps. In turn, you decide how you want to collect payments.

With a Payment Link, you’ll make the payment part of the transaction easier for you and your customer. No need to switch platforms; simply send your payment link to customers wherever you communicate with them.

Small business owner, Corli du Toit, runs an ecommerce store, Yoyos 4 Africa. Although many of her customers place orders via her website, numerous others message her directly. “The Payment Link makes it easy for me to accept payments outside the website, as my customers sometimes place orders via email or WhatsApp,” she says.

Corli can quickly send those customers a Payment Link on whichever platform they contact her. Her customers can then tap to pay for their orders.  

Read more: How to market your business using Facebook and WhatsApp

3. It can help get your invoices paid faster

Do you provide a service instead of selling goods? Whether you’re a dentist, plumber, or offer any other service, a Payment Link helps customers quickly pay for your services. They no longer need to copy your details to send an EFT – instead, they can pay by clicking the link. Simply paste your payment link on a digital invoice or include it in your email.

After booking their furry friends into Dog Hotel and Daycare, SUPERWOOF, clients receive an invoice via email. SUPERWOOF’s clients can then pay their invoices by clicking on the Payment Link on the invoice. “Using SnapScan has simplified our payments process and taken the hassle out of using card machines,” says SUPERWOOF’s General Manager, Bianca Couch. “Our clients find it easy to use, resulting in a high payment turnover.”

4. Your payments will be processed instantly

Many businesses need a payment solution that processes payments immediately. Our Payment Links deliver on that promise.

This works particularly well for Butler’s Pizza.  Hungry customers pay for their orders via the Payment Link they received via text. And because payments are processed instantly, Butler’s customers can rest assured knowing their pizza will arrive soon after.

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5. You can keep track of who’s paid you

For small businesses like Yoyos 4 Africa, knowing when a customer has paid is incredibly important. Our Payment Links come with a referencing feature, which prompts your customers to include the information you need to identify orders.

References appear on your transaction list, making it easy to track who has paid you. It also means that you don’t need to rely on a customer’s proof of payment, as you’ll instantly be able to identify who has paid you.

6. Send a Payment Link anywhere, anytime

With the SnapStore app, you can send a Payment Link wherever you are. Sitting in your car when a customer sends through an order? Quickly send them a payment link by generating one in the SnapStore app. The mobile app helps registered SnapScan businesses manage their payments while they’re on the go.

The SnapStore app will also send you a push notification when a customer pays you. This will help streamline your workflow as you can complete a customer’s order the instant they pay. 

Together these six benefits make our Payment Link a pretty powerful tool. Many businesses are already using a Payment Link to get paid in a snap, and it can do the same for you. Don’t have a SnapScan merchant account? Sign up here for a better way to get paid.